Designing with data, foundational principles, best practices, and facts

With any complex process, it’s important to separate pre-prescribed solutions from the ultimate goal. It’s important to fully understand the problems and the “whys”—and to avoid jumping to preconceived conclusions. Especially when problems aren’t fully understood in the first place.

Are you wearing too many hats in your organization?

How many of you wear the hat of “ecommerce manager” on top of your official title—such as COO, CMO, CTO, Marketing Manager, Designer, Founder, CEO…? You are not alone.

Shopify is dead, long live Shopify!

The biggest announcement to come out of Unite 2021 is Shopify Online Store 2.0—one of the most significant updates to the Shopify platform to date!

Are you striving to be a master of your digital craft? Where is your community?

I often reflect on the loneliness of the journey for founders but I am curious to understand if this is an issue for those of you working in teams as well?

Profit-sharing within an agency organization

Does anyone have great examples of simple, well-structured bonus plans, phantom stock options, profit-sharing, etc. for digital agencies?

“Before we begin, is there anything on your mind?”

It’s easy to forget that the people we are interacting with each day have their own stresses and anxieties and challenges that they bring to the table (or the Zoom call!).

The Lucid Design Store Project, Part 2: Gift Cards

While it’s trivially simple to generate gift cards inside Shopify and send the codes by email, Slack, or whatever, it’s not the best experience for the recipient.

The Lucid Design Store Project, Part 1

The Lucid Design Store is our agency’s online shop selling t-shirts, notebooks, pencils, and some of the books we have inspired us and that should be must-reads for our clients and new hires.

How can we foster a culture of mutual empathy, integrity, and respect?

One thing is clear to me, though: rather than establishing rules for how employees should relate to one another or what they can discuss, surely the best approach is to encourage a culture of mutual empathy and integrity and respect.

An exercise in mobile-only design

Thinking about the ecommerce experience, storytelling, and customer-journey from a mobile-only perspective is fascinating and liberating. It causes us to rethink so many things we take for granted (that the navabar needs to be at the top, for example) or that products need to be in a grid.